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B.zero1 New Classic

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Believe in the future. Feel the excitement of all that is about to come. Whatever our dreams, we are made to have projects and ambitions, to set new lifegoals and above all to have faith in our ability to get to where we want to be.

Always a step ahead of the times and driven by its spirit of innovation, in 2022 B.zero1 debuts with a reinterpretation of its timeless classic enriched with a wave-shaped diamond décor - a metaphor for that powerful momentum toward opportunities, personal growth and positive change. A jewel to celebrate the accomplishments that open the path to new beginnings and to unprecedented, exiting journeys.

Created in 1999 to celebrate the future and welcome the year 2000, B.zero1 collection channels the strength that underlies every fresh start even through its name: the “B” stands for Bulgari, “zero” for the new millennium and the number “1” for new, infinite beginnings.

A meaning translated into the icon’s emblematic design: its endless spiral is a reminder that it’s always a good moment to blaze the own trail, because behind every turn there is an opportunity and a “chapter 1” waiting to be written.

Small or big achievements, for the world or for a single existence. Discoveries, changes, long-awaited lifegoals, eye-opening revolutions, a new personal record. And more: a new job, a new relationship or friendship, an inspiring journey. The new B.zero1 creation is there to commemorate the moment, every moment, and tell each and every one of us: dive with fierceness into yourself and give shape to your visions.

Conjuring Rome’s magnificent Colosseum in its fluid, sculptural and unmistakably architectural forms, the new B.zero1 ring features a sparkling diamond-set wave embracing the distinctive central spiral on both ends. This subtle touch adds a note of sophistication to the timeless and eternally modern design of the icon, giving shape to a new classic. Available in the three-band version in 18 kt yellow, rose or white gold, the new rendition fuses its legendary convention-defying spirit with the evocative force of its new inspiration.

Once more B.zero1 confirms itself as the jewel-icon of those who live life in their own terms, who have the courage to face challenges and conventions, to achieve their little and big goals with determination and audacity. Born from the brave ambition of revolutionizing the aesthetic codes in the world of jewellery design through creativity and imagination, B.zero1 is side by side to anyone who dares to dream, and who does everything to transform a bold vision into the reality of their own life

Bulgari.com