BOTTEGA VENETA INTRODUCES BOTTEGA FOR BOTTEGAS

Italy. A culture rooted in its bottegas.

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'Bottega' translates in essence to 'workshop' – a producer of small-runs of handmade products realised with excellent attention to craftsmanship and creativity. As one of the world’s most visible bottegas, Bottega Veneta is committed to supporting other bottegas from around the world. For the second consecutive year, Bottega Veneta passes along its global visibility to fourteen bottegas. Last year, Bottega Veneta featured bottegas exclusively from Italy. This year, the project features bottegas from around the world with products inspired by Italian culture, from a Shanghai-based pasta-maker to a woodworker in a small town in Vermont. This December, the Bottega Veneta website, advertising, newsletters, store windows, and a custom display at Bergdorf Goodman in New York, pay homage to bottegas and celebrate the Italian way of life.