DOLCE&GABBANA VIRTUAL BOUTIQUE EXPERIENCE

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A unique shopping experience, pushing the geographical and temporal boundaries of physical retail thanks to the endless potential of the digital realm. Dolce&Gabbana launches the Virtual Boutique Experience, a new way to discover and experience the universe of the brand throughout its stores.

Morning in Italy, afternoon in Japan - thanks to a 360° virtual tour of some of its most beautiful boutiques, Dolce&Gabbana offers customers a chance to immerse themselves into its world, anyplace and anytime. An opportunity that makes distant places close, offering a shopping proposal that goes beyond physical boundaries, while ensuring the customer the possibility to be welcomed, assisted and advised by a real sales associate.

With the Virtual Boutique Experience, users have the opportunity to independently visit several boutiques around the world and to discover their majestic architecture, the unique style and creativity imbued with the brand’s DNA.

There’s more to it: to complete the experience, customers can also book a virtual appointment with real sales associates who, via phone or video call, accompany them to discover the boutique and the collection in all their facets, helping them to create their own Wish List and, finally, to select products to purchase.

A shopping experience that blurs the lines between the digital world and reality, taking the best of these two worlds, the accessibility of virtual and the irreplaceable warmth of human interaction.

The #DGVIRTUALBOUTIQUE is available at virtualboutique.dolcegabbana.com.