DIOR PRESENTS ECO-AWARE BEACHWEAR CAPSULE WITH PARLEY FOR THE OCEANS

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DIOR IS UNVEILING THE FIRST KIM JONES-DESIGNED BEACHWEAR CAPSULE, WHICH WILL BE RENEWED SEASON AFTER SEASON. THE ARTISTIC DIRECTOR OF THE DIOR'S MEN'S COLLECTIONS HAS TEAMED UP WITH PARLEY FOR THE OCEANS, AN ENVIRONMENTAL ORGANIZATION AND COLLABORATIVE NETWORK ADDRESSING MAJOR OCEAN THREATS WITH A STRATEGY CALLED PARLEY AIR: AVOID, INTERCEPT, REDESIGN. THEIR DEBUT COLLABORATION INTRODUCES A SELECTION OF ENVIRONMENTALLY CONSCIOUS PIECES THAT EMBODIES THE HOUSE'S DESIRE TO MOVE TOWARDS A MORE ECO-INNOVATIVE, SUSTAINABLE FUTURE FOR FASHION. THESE UNIQUE CELEBRATIONS OF NATURE WILL BE AVAILABLE FROM APRIL 14, 2022.

DIOR PRESENTS THE BEACHWEAR CAPSULE, ECO-INNOVATION MEETS SAVOIR-FAIRE

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IN A GROUND-BREAKING COLLABORATION, KIM JONES AND GLOBAL ENVIRONMENTAL ORGANIZATION PARLEY FOR THE OCEANS HAVE TEAMED UP TO DEVISE A CAPSULE COLLECTION CREATED FROM MARINE PLASTIC POLLUTION.

INITIATED IN 2019, A JOINT RESEARCH PROJECT CONDUCTED BY THE TWO PARTNERS, DRIVEN BY A DESIRE FOR ECO-INNOVATION, HAS GENERATED ORIGINAL YARNS AND TEXTILES ENGINEERED WITH PARLEY OCEAN PLASTIC®, CREATED FROM UPCYCLED MARINE PLASTIC DEBRIS AND FISHING GEAR RECOVERED FROM COASTLINES AND REMOTE ISLANDS AROUND THE WORLD*, AND ENGINEERED INTO HIGH PERFORMANCE MATERIALS BY PARLEY AND ITS GLOBAL NETWORK. THE ARTISANS OF THE DIOR ATELIERS HAVE RISEN TO THE CHALLENGE OF TRANSFORMING THIS UPCYCLED POLYESTER, AN ALTERNATIVE TO VIRGIN POLYESTER, TO PRODUCE TOP-QUALITY WEAVES SUCH AS JACQUARD, A MESH KNIT AND A TECH CANVAS.

INNOVATIVE FABRICS** UNITING DESIRABILITY AND SUSTAINABALITY.
* NOTABLY IN THE MALDIVES, THE DOMINICAN REPUBLIC AND SRI LANKA.
** UPCYCLED POLYESTER, THE RESULT OF A COLLABORATION BETWEEN DIOR AND PARLEY FOR THE OCEANS, IS USED IN A SELECTION OF CREATIONS IN THE BEACHWEAR CAPSULE.